Graphic Designers - Buyers Guide

Graphic Design Services - How to Choose

Graphic Design Services are categorized according to fields. Some provide a combination of these services; others are specialized in one or two. The most popular graphic design service fields include advertisement, entertainment, journalism and web design. Naturally these fields allow for the highest level of creativity, sometimes even playful solutions and independent work. Not to mention, that they provide the bulk of the market as regarding graphic design service demands. Other equally important fields that constitute the market are administration and education.

Of course, your field of choice should correlate with your personal interests and needs. For instance, if you represent a small advertising company that introduces a new product, your search should focus on graphic design services that are specialized in creating corporate identity including branding and logos. However, if you are in the education system, looking for the ideal solution for effective diagrams in a Science textbook, then education-centered Graphic Design Services should be employed. Again, graphic design agencies often provide a combination of these services. Your task is to make sure that the specific field you are interested in is actually one of them.

Once you have narrowed down your needs and defined your budget, you can start searching the market for the ideal graphic design service, most suitable for your needs. In case you have a rather narrow price-range to work with, consultants and self-employed designers could be your choice. They generally work cheaper and put in longer hours. Their advantage is two folded. On one hand, they are more economic and on the other hand their availability is not limited to company working hours. On the downside, their working environment, and equipment may not be up to professional standards. They do not have the comfortable corporate background provided by a large consultant or advertising firm. Furthermore, when deciding on this form of service, make sure to check for references.

Larger design houses' graphic design services may be more expensive and they might limit work to regular working hours, but when reliability, quality and tight deadlines are at stake, they would seem to be a better choice. The advantages of larger, professional design houses are first and foremost dependability and prompter delivery. In addition, they are more likely to be able to create unique, high quality results tailored to your needs and budget.

When opting for specific graphic design services, do not shy away from asking for previous works done! A well established company would be more than happy to share your portfolio with you, in fact often taking pride in their past glory. Usually the number of years in business and the experience accompanying that is a good sign of quality work. You may ask for qualifications from the graphic designer you would collaborate with, but college degrees are often meaningless in themselves if they are not combined with certain experience. Ideally, a graphic design expert would have some sort of certification, but do not be discouraged if instead he would try to impress you with a decent portfolio spelling out previous works.

Compare Free Quotes

In The Graphic Designers Industry

from up to 5 professional companies

We protect your privacy

Post a request
Get free quotes
Choose a company

SUPPLIERS Get more customers

Join today for FREE

We needed to outsource some pre-sales work to a telemarketing company and I dreaded the search process. I knew it could take days to find companies, and then repeat my basic needs to each and every one. Filling out your form and having them come to me was a huge time saver. I hired a company in a week and so far we've been very pleased with the results.

Stephen, Buyer
New York, USA